POP-UP SPACE

L’OREAL

Debenhams, London, UK

  It is the world’s largest cosmetics company. The brief was to create special Christmas space inspired by 7 different Perfumes from L’Oréal portfolio i.e. Lancome, Victor & Rolf, YSL and island to expose make up products and free gift wrap service. The main scheme of the design was starry night and fairy tale sparkle. Was really important to play with personalities for each fragrance and focus on that identity, but in the same time I needed to  remember how they will look in general perspective.

Concept Design

Moodboards

Design Development

Customer Journey

Experiential Analysis

Technical Pack

3d & Visualisations